NOVA Home Loans - SEO in Tucson

Target Region: Tucson, Arizona
Objective: Generate local leads by optimizing Google Business Profile for better visibility in Tucson.

Project Overview

NOVA Home Loans is a trusted mortgage lender headquartered in Tucson, AZ. With over 23 years of finance experience, loan officer Dennis Sanchez is known for his client-first approach. The goal was to boost local lead generation by improving the visibility of the business on Google through a fully optimized Google Business Profile (GBP).

Challenges

SEO Actions Taken

Conducted a full audit of the Google Business Profile
Completed and optimized the business information including services and description with keyword-mapped content
Performed a citation audit and built high-quality local citations
Used tools like Google Analytics, Google Search Console, and SEMrush for tracking and insights

Results

50% of the targeted 20 local keywords ranked in the top 10 of Google Local Pack within 1 month
Significant improvement in local visibility and click-throughs
Strengthened foundation for ongoing local lead generation
Missing important business details impacting local rankings

Project Details

Project Name

NOVA Home Loans – Dennis Sanchez (Tucson, AZ)

Timeline

1 Month

Tools Used

GA, GSC, SEMrush

Contact Us

Seo in Tucson is a leading Digital Marketing and SEO company in Tucson. As a reputed SEO agency in Tucson, we also offer other digital services like Social media marketing, PPC Management, Content marketing, Email marketing, Youtube marketing, Website design, and mobile app development.

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